Artificial Intelligence for Grocery Retail
Individual and highly efficient promotions
We have developed the world’s most advanced artificial intelligence for retail. Our So1 Engine learns autonomously why consumers buy which products. At the same time it analyzes the individual consumer’s willingness-to-pay for each product at the retailer. Given this powerful knowledge, the So1 Engine is able to offer consumers individual promotions, which are both well-liked by consumers and lead to significant increases in the retailer’s revenue and profit.
The right offer for each and every consumer
For each individual customer, the So1 Engine considers preferences, willingness-to-pay and purchase probability per product. The So1 Engine then determines the best combination of product, time and discount per customer, aligned with the retailer’s objectives and restrictions.
The right Product
At The right Time
At The right Discount
To The right Customer
Via the right Channel
Highly relevant 1:1 offers for customers across all channels
Significant increase of revenue and profit
Highly attractive promotion tool for brand collaborations
So1 significantly increases the efficiency of promotions
The So1 Engine delivers a fourfold ROI increase compared to conventional distribution channels.
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